Backward Integration

The backward integration model of business involves taking all the other verticals of business in the supply chain under one umbrella to secure quality in all aspects of its offerings. This is an inclusive model that guarantees limited external challenges that would have otherwise been faced if the job was outsourced. This has also helped shorten timelines and has enabled every project with a near precise timetable from start to finish. The model enhances production efficiency and allows for better control of the supply chain. The Backward Integration model is not just SOBHA’s key competitive strength, it is also its fundamental differentiator. This form of vertical integration means that the Company undoubtedly has all the key competencies and in-house resources to deliver a project from conceptualization to completion. With this robust model in place, SOBHA ensures that only the best quality materials are used in building all its products.